Understanding Your Adhesive - flirties

Understanding Your Adhesive

Applying lashes is more than just a skill, it's an art. Like most artists, you need the right conditions to work in if you are going to create a masterpiece!

If you have ever had problems with your lashes, have you considered that the weather might be to blame? The environment around you has a big impact on how your products can work, and it is important to understand this if you are going to provide effective and beautiful treatments all year round. 

Adhesives in particular are susceptible to changes in temperature, and this can alter how effective they are. If this proves to be the case, there are things you can do to help, which is why Flirties have put together a terrific course to put you in the know.

This online course means you can study at a time and a place that suits you, and the best bit is that it costs absolutely nothing! Put together by Michelle Ryan, the course looks at humidity, what it is and what difference it makes to your adhesive. The course is a thorough look at what happens to the adhesive and how you can work with it in humid conditions. It also includes a number of quizzes to check your understanding as you work through the course.

To book your FREE online training, simply go to www.flirties.co.uk/collections/training/products/online-course-environmental-factors-and-our-adhesives and register today.

Planning Your Next Course - flirties

Planning Your Next Course

When people set up their business, they feel that the hard part is done, but one of the biggest mistakes in business is to stay still whilst others are moving forwards.

Training in your chosen treatments and opening your own room, salon or mobile business is a huge step and it is easy to get caught up in the day to day running of it. However, the beauty industry is one that is constantly evolving, and to remain successful, you need to grow with it.

August 22, 2017 — Louisa Fryatt
The Spa Wars Effect - flirties

The Spa Wars Effect

Spa Wars is the latest reality offering from ITVBe, and it is certainly ruffling feathers in the beauty industry.

The premise of the show is to take three spas or salons and have each business owner sample the others to see who comes out on top. Whilst this should be showcasing the very best of what the industry has to offer, many professionals have some serious questions about what goes on.

August 18, 2017 — Louisa Fryatt
Don't Play Hide And Seek - flirties

Don't Play Hide And Seek

Part of running a successful business is being able to find new clients. You can run the best salon in the world, but if people do not know you are there, you will have a very small client list.

There are all sorts of ways to promote your business, but most of us look for ways in which to do this without breaking the bank, and support from your suppliers is vital. If you stock a brand that clients are looking for, you need to know them to know that you offer the products or services they are seeking.

That is why Flirties have put together their own Therapist Finder, to help keep Flirties stockists visible and drive new clients to your door. If you are Flirties trained and are using the essential products, you can be added to our special Therapist Finder map free of charge.

Simply drop us an email at office@flirties.co.uk and you can be added to our map without it costing you a penny!

July 31, 2017 — Louisa Fryatt
Nailing Your Treatments - flirties

Nailing Your Treatments

When you look along any high street in the UK, you are sure to see a nail bar. Nails are now big business and are a trend that looks set to last. So, are you missing out?

Unlike many beauty treatments, nails appeal to a full range of clients from young to old. Many women, and a few men, take great pride in their nails and are always on the lookout for a technician who can offer the services and products they need.

Flirties understands the importance of working with a brand you can trust and we have now brought out our own special range of gel polishes. These amazing products are easy to work with and come in 90 different colours including holographic, mirror and temperature changing polishes, so there is sure to be something to suit every one of your clients.

To celebrate the launch of our gel polish training ,we are offering a fantastic 20% discount on all nail products, training and accessories. The offer is open until midnight on the 28th July 2017 so you need to hurry!

July 25, 2017 — Louisa Fryatt
Does The Customer Always Know Best? - flirties

Does The Customer Always Know Best?

We've all heard the old adage about the customer knowing best, but is that really true?

As a professional who has gone through expert Flirties training, you will pretty much know all there is to know about brows, including what is on trend, what shapes can be made and, crucially, what shapes and colours suit each face.

As I walked around my home town today I was struck by the number of girls boasting thick black eyebrows that looked like they had been drawn on with permanent marker. It leads you to wonder whether this is the work of a less than talented therapist or whether that is exactly the look they were going for. So, what do you do when a client requests big black caterpillars adding to their face?

A simple flat refusal is unlikely to do the trick. They have made up their minds and know what they want, digging your heels in is not going to change that. Instead, you have to draw on your training and show them what a knowledgeable professional you are. Show them examples of shapes and colours that would really suit them, and explain how it would benefit their face.

You could also show them your retail items, such as the wonderful Flirties Brow Design Retail Kit, and explain how they can achieve different looks for different occasions. 

When faced with expertise and the understanding of what will make them look best, then it is likely you will change their minds, but still leave them feeling like it was their idea! If they still insist then it is up to you to decide whether you want your business associated with those brows!

June 22, 2017 — Louisa Fryatt
The Impact Of The Kardashian Effect | flirties

The Impact Of The Kardashian Effect

It seems the Kardashian empire is set to make a further foray into the beauty world. So, is this a good thing and what does it mean for you?

It was announced this week that Kim Kardashian will be launching her very own beauty range, following in the footsteps of little sister Kylie. Whilst a number of teenage girls cannot contain themselves at the news, many have asked whether this is a good thing for the beauty industry?

Details of the new Kardashian line are still sketchy but it seems set to be cosmetics based. What is unlikely to be released is who makes the products and are they any good? Celebrity brands are often based largely around the name, with the quality of the products being questionable. The products will sell well irrespectively as young girls live in hope of looking like their idol, but there is no substitute for professionally designed products.

The Flirties range of cosmetics have been thoroughly researched and developed to make sure they reach a standard that is worthy of professional treatments. For you to charge your clients for a make-up application or retail products with confidence, you need to be sure that the products you use are the very best they can be.

As a beauty therapist, you will see numerous celebrity endorsed brands come and go, but Flirties professional products will stand the test of time.

June 15, 2017 — Louisa Fryatt
A Pat On The Back | flirties

A Pat On The Back

We all like to know when we've done a good job, but how often do you leave feedback for others?

Do you get that little buzz of excitement when you see someone has posted a review for your business on Facebook? Do those five stars give you a warm fuzzy feeling inside? The answer is probably, yes, but when was the last time you posted a review?

Reviews don't just make people feel good, they help businesses to progress and move forwards. Your feedback not only lets people know when they are doing a good job, but also where they need to improve.

At Flirties, although we're sure you love our products, we do not rest on our laurels, and so we want to know what you think. To show our gratitude for any constructive feedback, we offer a £5 discount of your next order when you post a review on the Flirties website.

To claim your £5 just leave us a review, and if it is published you will receive a credit to your account.

May 25, 2017 — Louisa Fryatt
Staying Safe In Business | flirties

Staying Safe In Business

We all love a good bargain, but did you ever hear that old adage about something being too good to be true? There's a very good reason for it!

As a business owner you will probably be on the look out for a good deal to save on your overheads, and it can be tempting to look to far flung shores for a bargain on your products, but did you know the responsibility that comes with this?

Any product put on the market for sale or use in this country must have been put through rigourous safety testing and be registered by the Cosmetics Product Notification Panel (CPNP). This ensures that any UK or EU supplier is responsible for ensuring that the products they sell and you use are safe and legal. This gives you great peace of mind that your client is in safe hands and your insurance company will be happy that you are using the appropriate products.

However, as soon as you import a product from further afield which has not been tested and registered, you personally become responsible for ensuring the safety of that product. Even if you have only purchased one little tube of adhesive, the onus falls on you to make sure it is safe for use on your client. So do you have an extensive laboratory for testing those products? Can your in-house scientist vouch for the ingredients and their origins? Probably not!

In addition to the liability of ensuring your clients safety, your insurance is likely to be void as soon as you use illegal substances or products which have not been registered.

All of this means that by using products that are not registered, you risk the safety of your client and you could lose your business over any claim that is made against you.

To protect yourself and your client, you need to ensure that you only buy products from reputable suppliers within the EU, such as Flirties. All of Flirties products comply with the regulations, have been independently tested and are registered with the CPNP so you can rest assured that you are using products which are safe and reliable.

Don't take risks with the safety of your clients or your business. Stay safe, stay successful with Flirties.

Give Your Business A Lift | flirties

Give Your Business A Lift

We all need a little lift from time to time, and so do our lashes!

For centuries, women have been trying to improve their eyelashes to make the most of the natural beauty of their eyes. Even Cleopatra jumped on that bandwagon, so it no surprise that our clients still seek this lash perfection in their droves.

Traditionally, many people believe that improving the lashes means making them longer or darker. Whilst this is true, there is another trick to master: lash lifting!  The lash lift is not a perm, instead it lifts each lash to give the appearance of volume, and the effects are stunning!

The Flirties Lash Lifting system helps to maintain healthy and strong lashes and can be combined with a colour boost, semi-permanent mascara or even lash extensions. With conversion courses, starter kits and full training all available, you cannot afford to miss out. Take a look at our Lashes Page or call 0845 022 22 33 to find out more.

April 24, 2017 — Louisa Fryatt